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SURVEY RESEARCH

The Odum Institute offers consulting on all aspects of survey methodology. Pending availability, our staff may be hired to program Qualtrics surveys/forms and/or collect your survey data for you, by being bid as personnel on grant-funded projects or hired through the Odum Institute recharge center.

We also manage and provide user support for the university hosting of Qualtrics, a powerful web-survey tool available free-of-charge to the UNC community.

Survey Research Consultations


Consultations are offered at no charge to students, faculty, and staff working on survey research projects, research grants, dissertations, theses, and other survey research activities. Our methodologists can offer guidance on project management, data collection best practices, and questionnaire design for all modes of data collection  including web, paper, telephone, in-person, and multimode designs.  We can review data collection plans for project implementation and proposed designs used in grant submissions. Extended consultation services are available on a cost- reimbursement basis.

To request a consultation, please email to set up an appointment.

Consultation TopicConsultant
Questionnaire DesignJessica Grant
Data Collection Modes and MethodsJessica Grant
Pretesting and Cognitive InterviewingJessica Grant
Applying for IRB ApprovalJessica Grant
Sample Design and Power CalculationsChris Wiesen
Analysis and WeightingChris Wiesen
QualtricsMichelle Temple

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Survey Data Collection


If you are looking for someone to conduct your survey, members of our survey group are available on a cost-reimbursement basis. As their time permits, our staff can help develop your survey, program it, conduct data collection, and provide a data file in your choice of format.

In addition to technical capabilities, our staff will offer consultation on questionnaire design and question wording, strategies for maximizing response rate and data quality, and other best practices for conducting a high-quality web survey.

For more information about our data collection services or to obtain a cost estimate for your project, please contact Jessica Grant at jgrant1@unc.edu.

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Resources


Below is a collection of resources that may be helpful to those seeking guidance in planning a survey to collect quantitative data.

BOOKS:

VIDEOS:

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