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SURVEY RESEARCH

The Odum Institute offers consulting on all aspects of survey methodology. Pending availability, our staff may be hired to program Qualtrics surveys/forms and/or collect your survey data for you, by being bid as personnel on grant-funded projects or hired through the Odum Institute recharge center.

We also manage and provide user support for the university hosting of Qualtrics, a powerful web-survey tool available free-of-charge to the UNC community.


Survey Research Consultations


Brief consultations are offered at no charge to the UNC–Chapel Hill community. We offer survey review and consultation to any UNC faculty, staff, or student. We are happy to consult with researchers writing funding proposals that include survey data collection.

For extended consultation, our time may be purchased on an hourly basis (by advance arrangement) through the Odum Institute recharge center.

To request a consultation, please email to set up an appointment.

Consultation TopicConsultant
Questionnaire DesignJessica Grant
Data Collection Modes and MethodsJessica Grant
Pretesting and Cognitive InterviewingJessica Grant
Applying for IRB ApprovalJessica Grant
Sample Design and Power CalculationsChris Wiesen
Analysis and WeightingChris Wiesen
QualtricsMichelle Temple

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Survey Data Collection


If you are looking for someone to conduct your survey, members of our survey group are available on a cost-reimbursement basis. As their time permits, our staff can help develop your survey, program it, conduct data collection, and provide a data file in your choice of format.

In addition to technical capabilities, our staff will offer consultation on questionnaire design and question wording, strategies for maximizing response rate and data quality, and other best practices for conducting a high-quality web survey.

For more information about our data collection services or to obtain a cost estimate for your project, please contact Jessica Grant at jgrant1@unc.edu.

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Resources


Below is a collection of resources that may be helpful to those seeking guidance in planning a survey to collect quantitative data.

BOOKS:

VIDEOS:

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Qualtrics User Support


Qualtrics is a powerful web-survey tool that the Odum Institute survey research team brought to campus in 2006. It is browser-based, allowing researchers to access it from anywhere with an Internet connection, and allows users to build complex surveys, distribute them, and analyze the responses all from one place.

Any member of the UNC community can access and use Qualtrics free of charge by signing up through the UNC Qualtrics Portal.

Qualtrics consulting hours

Michelle Temple is our Qualtrics consultant and will be available in-person or virtually three days a week for drop-in consulting hours.

Weekly hours (note: consultations are not available when the University is closed):

  • Tuesdays: 10AM – 12PM
  • Wednesdays: 10AM – 12PM (Hours will change to 2-4pm on Wednesdays beginning Aug. 19)
  • Thursdays: 10AM-12PM and 1PM – 3PM
  • Consultation hours are offered both in-person and via Zoom for all hours
  • To request an appointment outside these hours, please email Qualtrics

In-person consultations are held in Davis Library Room 228-D

For virtual, access via Zoom here: https://go.unc.edu/Qconsult

For Qualtrics support during this time, log in to your account at qualtrics.unc.edu, click on the ? icon at the top right of your screen, and select “Contact Support”.

For ownership transfers, group creation/management, or login issues, you can submit a service request through ITS here: https://help.unc.edu/.

Qualtrics consulting is for technical software questions only. For guidance on survey construction, question wording, and other methodological topics, please contact Jessica Grant at jgrant1@unc.edu for an appointment.

Tips and Tricks 2023 (PDF)
Sharing Access to Qualtrics Surveys at UNC 2023 (PDF)

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Qualtrics Programming Services


As availability allows, our staff may be hired to program Qualtrics surveys for UNC projects. For pricing, please contact Jessica Grant at jgrant1@unc.edu.

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